here's what we made our first year
blogging here's what we made our second
year blogging and here's what we made
our third year blogging safe to say
learning how to make money blogging
changed Lauren and i's life forever but
it's not just us we've been able to help
people like faith Hawks go from zero
dollars in no blog to making over five
thousand dollars per month blogging and
being able to quit her job to help
people fight with anxiety and depression
students like Amir ullah who made over
thirty seven hundred dollars her first
three months blogging and now makes over
ten thousand dollars a month with her
legal blog and if you pay close
attention to this video and stay tuned
I'm going to show you exactly how they
do it all for free right now yeah soon
yeah step number one start your blog the
right way just like a home needs a great
foundation so does your blog we do this
in three easy steps first we choose the
right blog niche the first question most
people have when blogging is what the
hell do I blog about most people end up
overthinking this process the mistake
most people make is when they start out
they start trying to like sole search
for their passion or go on some yoga Zen
meditation retreat to find enlightenment
and find their purpose but the truth is
this is kind of the opposite of what you
need to do because when finding your
purpose or finding your passion it
happens through taking action and
getting feedback from the action that
you're taking so I'd start your blog
about something that you either have
experience in or something that you want
to learn about Lauren and I started our
health and wellness blog that made over
10 grand a month before we started
create and go because we loved health
and wellness she was a vegan I was a
personal trainer it was just part of our
mo another way to think about this is
what topic or subject do you bring up
all the time with your friends and
family like the one that you bring up
over Thanksgiving and Christmas and
during the holidays no my god he's
talking about dogs again and different
dog breeds and the different subsections
of dog breeds I wish you'd shut up shut
like that's a good topic for you to talk
about on your blog so choose a blog
niche and a topic that you are either
interested in learning about are
something that you kind of already know
about the next step is to select your
domain name so the domain
is another word for URL and the URL of
YouTube is youtube.com again this is
another place where most people spend a
lot of time overthinking our first vlog
was avocado comm that name honestly is
kind of weird most people don't know how
to spell avocado go ahead and try and
then it's with au unless your fam
friends and family kind of forget it
because it's kind of easily forgettable
it's four syllables but again that blog
made over 15 grand per month it still
makes us fifteen grand per month to this
day almost automatically on autopilot so
your name really doesn't matter when it
comes to a business in blogging you'd be
surprised by how little names actually
mean Samsung could be a local music
Avis could be a place where you bought
drones on the internet and SpaceX could
be a website dedicated solely to
astronaut horn the thing that defines
these businesses is not their name per
se it's what they do so don't ever think
it you don't have to come up with some
perfectly clever name to succeed as a
blogger I promise finally you want to
set up your blog with the right hosting
in the right platform and by far the
best place for you get started is
WordPress now I know there's some other
options out there like wicks and
Squarespace but the problem with those
is those websites are more geared to
stand alone stagnant websites so
something like a personal portfolio or a
resume they're really not that great
when it comes to getting continuous blog
traffic coming in over time to your blog
and having continually updated posts
they're just not optimized for that
what's gonna end up happening if you
start with a Squarespace our Wix is
you're gonna end up going back to
WordPress anyway so just start there I
understand that WordPress has kind of a
higher learning curve for most people
but trust me when I say this it is worth
learning I also have a link in the
description for those wanting to learn
how to start a blog and make money the
right way it's a free 7-day e course it
walks you through the process of
starting a blog from scratch the right
way and building it and designing it and
doing all that stuff again the link will
be in the description whenever you're
ready to take it step number two make
your blog sexy through blog design let's
walk through some simple steps to make
your blog clean and beautiful first you
want to choose a great blog theme
choosing the right blog theme is like
choosing the right or wrong car at a
you choose the wrong car you're gonna
spend hours and headaches on the car
breaking down and on maintenance on
fixing everything it's gonna be a
constant hassle in your life versus if
you choose the right car and you never
have any problems with it you're gonna
feel great right now the best free
themes out there are flash blog ocean WP
and Hestia while some of the best paid
themes are Divi and Genesis and don't
forget to install the Elementor plug-in
because it's a great page builder that's
a perfect drag and drop for a newbie
wanting to get started and building
their blog and making it look the way
that you want to oh yeah another
important part about blog design is
optimizing it for mobile over 60 to 70
percent of visitors on the Internet
these days are visiting through their
phones so some things might look amazing
on your desktop it might look really
good there will actually look like [ __ ]
on a phone so always check your work and
choose an easy to read font like a laddo
or an open sands or Roboto because ain't
nobody got time to read that cute but
illegible font okay so now you've
started your blog and got a design like
you want to let's move on to step three
create the content people need it's time
to answer the million-dollar question of
what should I write about well this is
actually a rather simple answer if your
goal is to make money you need to create
the content that other people are
searching for on the internet every day
millions of people type in searches into
Google Pinterest YouTube when looking
for videos and articles and blog posts
trying to solve their problems if you're
able to serve that content to them the
best and get to the top of those search
engines well it's very easy to make
money online okay it's not super easy
but it's a lot easier than you think
here's how you do this first you start
doing keyword research see there's all
sorts of tools on the internet to see
how often people are typing in certain
terms so we can see that people look for
how to make money blogging over one
hundred thirty five thousand times per
month and that's exactly why I'm making
this video start with a tool like
keywords everywhere it's a completely
free Chrome extension that you can
install and type in anywhere you type
into a search bar you will be able to
see the volume of that search term being
looked at another great free tool that
most people often under use is Pinterest
type in your topic into the search
bar and hit enter after the page loads
if you look to the right you will see
all sorts of additional suggestions
these are key words people are looking
for as well and using this method will
help you come up with endless topics
that you can cover on your blog or
website after using these tools for a
while you can upgrade to more
professional tools like SCM rush and
Google's keyword planner which will give
you more accurate search data now this
doesn't mean you only have to post
things that people are searching for
there's room to create your own sort of
unique content when making money
blogging you just need to follow the
80/20 rule 80% of the content that you
create should be that things that people
are searching for and problems that
they're trying to solve and 20% should
be where you flex on them a little bit
and tell them a little bit more about
you and and blog about the things that
you want to write about ok so after your
first 5 posts are written it's time to
move on to step number 5 and time to get
traffic to your blog there are lots of
ways to get readers to your blog
there's Pinterest Facebook Google SEO
YouTube Instagram guest blogging email
drips forums snapchat and I'm sure a
dozen more that I haven't listed there
the biggest tip that I can give you
right off the bat is to start with one
traffic source I know there are lots of
entrepreneurs like Gary Vaynerchuk
telling you that you need to be
everywhere and be on every social media
and be on every platform but the truth
is is that's kind of a one-man show what
ends up happening with most people is
when they try to be everywhere they
usually end up just sucking at
everything that's why we tell our
followers to try to instead of sucking
at everything master 1 are two of these
things are like red foreman said don't
half-ass everything pull last one thing
keep up with a smart mouth and my foot
will be nine-tenths of the way up your
ass so the next question you should
probably have is how do I find the
perfect traffic source for my blog there
are tons of different factors to
consider here including competition type
of platform demographics of your target
market and more so to make this simple
here are my thoughts on the top 5
traffic sources Facebook Facebook has
the most users of really any social
platform but it also comes with the
highest competition and Facebook has
recently made algorithmic changes that
really doesn't feature blog posts
anymore it's very few and far between
that you'll read blogs much
where the content is geared towards
memes and video content and things that
just aren't blog posts Facebook groups
however are still going very strong and
it's actually a great place to meet
like-minded bloggers but it might not be
the best source for driving traffic to
your website but that being said I
wouldn't write it out because those
groups can be so valuable especially to
beginners starting off we have a group
called the honest bloggers community as
well so feel free to check it out in the
description to find these groups you can
just type in your search term into
Facebook search bar and hit click groups
and you'll see dozens and dozens of
groups on almost any topic again not the
best way to drive traffic to your blog
but a great way to interact with
potential customers and peers and people
you look up to in your industry
Instagram you'll find that Instagram
follows a similar trajectory as Facebook
where it has a high amount of users but
it also has a high amount of competition
and the thing is it is a purely visual
platform yeah you can write captions in
the description but really if you're not
creating dope images you're not gonna
get anywhere on Instagram so the niches
you want to be in to succeed on
Instagram are going to be mainly visual
things like travel health and fashion
work really well because they're
visually stimulating unfortunately and
something to keep in mind it's kind of
stupidly hard to get people off of
Instagram and on to your email list or
on to your blog posts are over to your
products people tend to stay inside of
the app and Instagram is designed it
that being said we've had students like
the college nutritionist go to $10,000
per month and more running a successful
Instagram so it can be done Google
Google is similar to Facebook and
Instagram that it has high competition
but it comes with one big difference and
that difference is that it's a search
platform so the people that type in how
to make money blogging for example will
continue to type that in month after
month after month and you will get
organic traffic coming in all the time
this is very different than Instagram or
Facebook where things are more viral in
nature and then they die off over time
so Facebook and Instagram
you kind of have this constant need to
roll out this new crazy mind-blowing
content went on something like Google
you can optimize your posts and continue
over and over again sucking in that
organic traffic but obviously because of
this value it's very hard to get at the
top of search it can take a long time to
do and just be prepared that if this is
the route that you want to go on you
need to go in for the long haul it might
take you up to six months to get serious
traffic to your blog YouTube YouTube is
akin tirely completely different animal
than the mall it is the highest barrier
to entry by far because most people do
not want to get on camera and I
understand why this barrier to entry
provides actually an easy way to connect
with your audience build a following and
drive them back to your blog and make
purchases with them but again comes with
a high barrier to entry because shooting
videos is difficult and very
time-consuming so if you're
extraordinarily good-looking
rgeous or like me and don't mind being
on camera YouTube might be a great
option for you Pinterest last but not
least our favorite traffic source for
bloggers is Pinterest Pinterest like
YouTube and Google is also a search
engine so there's that opportunity for
organic traffic but unlike Google it
doesn't take as long to get results
we've had tons of people take our
Pinterest traffic avalanches course and
go from zero views to over 20 thousand
views a month on their blogs because of
its speed of results and the fact that
you can get organic traffic Pinterest
does end up being our number one traffic
source for bloggers if you're in almost
any niche I would definitely get
alright so you built your blog you've
designed it you start to get your first
readers your first visitors checking out
the content that they want to see now
it's trying to turn those readers into
raving fans step number five build a
subscriber fan club I remember the look
of contempt lauren gave me when i told
her that we were gonna need to collect
emails because she had always thought of
in balls and the inbox is just some
terrible thing that she never wanted to
do because all she got was spam all the
time but here's the truth about blogging
is that most people are never gonna buy
your products until they've built up a
certain level of trust with you and the
best place to build that trust is
through an email list we've tracked the
data on clickmeter and we can clearly
see that our email list provides us much
better purchase rates than just linking
our products on our blog an email list
is one of the most valuable assets you
have as a blogger and setting it up is
the basic formula is that you first
is just a simple download for people to
have a checklist or simple guide will
work you'll want to create a small but
helpful download for people so that they
can give that you can give that to them
in exchange for their email address then
you need to add these opt-ins to your
blog with a email subscriber service
like a convertkit this is actually a
very easy process to do this way when
people are scrolling through your posts
they see the opportunity to put it get
your download and they put in their
email address and receive the download
and finally what you'll want to do is
create an automated email sequence this
is just an automated sequence of emails
that you send after somebody get your
download these are called often an
indoctrination campaign it's more like a
get-to-know-you thing where you're kind
of helping them out with whatever
problem that they're trying to solve at
the same time sort of explaining a
little bit about more about you about
what you're about about why you created
your blog again all design to build that
trust and turn that subscriber into a
really true fan great now your blog is
all set up it's beautifully designed
you're getting people in the door you're
getting your fruit and first few
subscribers now it's time to make that
money chase that paper get those dollar
bills get that skrilla sorry what are
your superpowers again I'm rich okay
step number six we're gonna learn the
different types of ways to make money
and they're really five of them what
we're gonna do now is we're gonna go
over an overview of these different ways
and then we're gonna walk you through
which steps you should start with at
kind of what phases of your blogging
journey the first way to make money is
through ads now there are a few
different types the first thing you
probably know about our display ads
these are ads that are you're scrolling
through content and then you'll see an
ad for something or like right before
this YouTube video I'm sure there was a
display ad another term for this is
pay-per-click because when somebody
clicks on it you get paid the second
type of AD is something called sponsored
content this is when somebody like a big
company pays you to write a review or
write something about their product the
third type of ad is a giveaway this is
very similar to sponsor content but
instead of the company paying you they
give you their product for free I'll get
a second way that you can make money
through your blog is through affiliate
marketing affiliate marketing is where
you earn money promoting another
person's product or service so let's say
you write a post about your top 5
favorite books on whatever you
topic your blog is about what you can do
is you can actually link those books in
the blog posts themself and link them to
Amazon when somebody clicks and checks
out that book and says and says okay
that looks awesome I'm gonna buy it
like the like the reviews you know four
and a half stars looks good to me when
they buy that product then you will get
a small commission from Amazon and that
is kind of affiliate marketing now
affiliate marketing is a huge category
and you can make a lot of money on it
and I'll go over that in the next
section but just so you know it's when
you sell other people's products or
services through links on your blog
number three is when you sell your own
digital products now this is how lauren
and i make well over a hundred thousand
dollars per month blogging is that we
sell our own digital products and
services there are a few different kinds
first are ebooks these are electronic
books like kindle downloads there are
printables and workbooks where people
can purchase a printable that you've
created and print them out and use it
for themselves something like a journal
or a workbook before you make fun of
that or think anything sarcastic about
it I do know a blogger who makes over
200 grand per month selling printables
mind-blown online courses so online
teachings and trainings that where you
can teach them via video and finally
there are membership websites where
people pay a certain amount to get
access to regularly updated content
usually by yourself number four there
are physical products we sell product
probiotic called gut 14 on our health
and wellness blog now you'll find with
physical products they're actually a lot
easier to sell because they're tangible
good right people can when they buy that
product they get something tangible back
but it's much more satisfying usually
than a digital product but also as well
there's margins to be had so there are
you have to ship the product you have to
create the product you have to
manufacture the product that's a that's
a lot more steps than selling something
like a digital product but we'll get
into that note in a minute
number five is services speaking
engagements digital services dog-walking
speaking engagements for dog-walking
coaching virtual assistants freelance
writing and whatever service people are
dogs or whoever need you can sell it
through your blog in fact it's a great
way to do this because you're already
massive trust with your audience okay
those are the types of ways to make
money blogging now we're gonna get into
the nitty-gritty of where you should be
starting step number seven start with
ads and sponsored posts the first thing
that we see bloggers doing when they
first start their website is usually
running around trying to throw up Google
Adsense on their website to make a quick
the problem is that the reality of your
ad earnings are probably gonna fall
pretty short of your expectations when
we did this the first time I remember we
threw up these ads and we thought we're
you're gonna get a ton of we're ton of
money coming in automatically per month
because we had a decent readership there
you know one of these days could be
tomorrow I'm gonna be a millionaire and
I think after a full month or a full
week we had only made two dollars and 93
cents that's not enough for even three
Taco Bell tacos so you can understand
that that wasn't working mathematically
for us as a viable way to make a ton of
money I thought I was gonna write off
ads forever but that was only until
later on that now we make over three
thousand to four thousand dollars a
month with ads here's how we're able to
do this our blogs get a lot of traffic
like over three hundred thousand views a
month and because we get that amount of
traffic we're able to partner with
premium ad networks so really specialize
really awesome networks that can give us
higher returns on the ads and the clicks
that we do get so here's a
recommendation for newbies like yourself
ads are kind of a good place to start
for newbies just because it can be
motivational or give you a little
inspiration at the beginning but it is
not the primary way you need to be
monetizing you can be focused on the
bigger picture here try to wait until
you're getting a consistent amount of
traffic so you can partner with premium
ad networks the one that we partner with
is one called AD thrive but there are a
few others including media vine Mia net
propellor ads and I'm sure a few more
this will net you a lot more money than
just throwing up Google Adsense and
praying that somebody clicks sponsored
posts sponsored posts as explained
before are where people are paying you
to write an article on your blog usually
kind of reviewing their product or
service these articles often come in the
form of print reviews and
recommendations an example is this post
by my friend Alexis on the 7 ways your
credit score affects your future you can
sponsored by lexington law and she
probably got paid pretty well for this
there are many bloggers like Lexus that
make in the upwards of 10 grand a month
doing sponsored posts so it is a viable
way to make money and make money pretty
quickly sponsored posts might be perfect
for you if you love to write can find
good opportunities that fit your niche
want to build relationship with other
companies and brands in your niche and
want a way to diversify your blogging
income sponsored posts might not be
right for you if you face a lot of time
constraints it can be very time
consuming finding good opportunities and
filling out the required work and have
your heart set on passive income you're
technically still trading hours for
dollars here so just something to keep
in mind sponsored posts opportunities
can be found on websites like blog -
laQuita and others my friend Alexis also
has a great course on making sense of
sponsored posts which she has created
with her sister so go feel free to type
that into Google and check it out if you
like ok now I've got your feet wet a
little bit started with sponsored posts
and ads now it's time to take things to
the next step with step number 8
progress and master affiliate marketing
there are risks associated with every
form of monetization method when it
comes to blogging but affiliate
marketing is unique as it will teach you
not only how to sell but it will also
prepare you for creating your own future
products mastering affiliate marketing
is usually kind of one of the key steps
to becoming a successful blogger you'll
see that a lot of successful bloggers
first start on affiliate marketing start
making money affiliate marketing learn
how to make money and then progress on
to higher margins with their own
products and services just like in our
example when we talked about writing a
blog post on the top 5 books and your
recommended niche you can start out by
doing this exact process with Amazon
Associates this is the very small very
easy way to start out in affiliate
marketing and it progresses and gets
much more advanced later on how you do
this with Amazon Associates is easy and
the reason I tell you to start out there
is because everybody uses Amazon it
makes a makes a very simple way to get
your first few transactions and feeling
good about blogging and and its
potential right off the get-go getting
signed up isn't too hard just go type in
Amazon Associates to Google and you can
join for free once you're approved you
Amazon product on your blog knitting
blog sell Amazon knitting kits dog blog
sell dog treats got a parenting blog
about raising teenagers sell a muzzle
I'm I'm kidding I'm kidding don't muzzle
your children put them on a leash this
creates an awesome form of passive
income for most bloggers we make over
500 dollars per month doing this once
you sold a few affiliate products and
Amazon it's time to start leveling up
your affiliate marketing and thinking
about going to big affiliate networks
and partnering with a bigger product so
there's networks like Clickbank
ShareASale CJ affiliate Rakuten and so
many more these networks are going to
give you a much higher price Commission
than something like Amazon but keep in
mind they're going to be much more
difficult to sell because they're not
checking out using Amazon's platform you
have to learn how to build a lot of
trust with your readers and that's why I
said at the beginning you start an email
list because that's the best place to
start selling higher priced affiliate
courses and products and other things
yeah okay now you've got some money
rolling in a from affiliate marketing
starting to get down the sales process
and learn about how to sell through your
blog and how to build trust with your
readers you're building a fan base
building people who are interested in
what you're doing it's time to move on
to step number five and to create your
own products and services both physical
and digital we started out by promoting
a yoga product through affiliate
marketing we're making about five
dollars per sale so even when we were
selling 10 products per day we're only
making about 1,500 dollars per month off
this yoga product $1,500 a month is
great and it's an amazing amount of
money but it is not a full-time income
for a blogger so we kind of got this
idea back in the day Laura and I were
like okay what if we the product that we
were selling was alright we're like I
think we can make it better what if we
tried to make this product even better
than the one that we're already selling
and sell it to her audience they know us
and trust us and like us let's try
selling our own well not only did it
sell really well but our audience loved
it and thus the yoga fat loss Bible was
born the most important part of this
process is that five dollar sale that we
were getting turned into a $37 sale for
we had just seven extra money with the
is the power of creating your own
products and services you control the
margin so you control the prices you
control the sales page you control the
entire system and the entire flow of
selling your own product that's why all
the biggest bloggers you know all the
ones that are making the most money well
they sell their own stuff this does not
have to be digital products either this
can be physical products as well the key
here is to do something better than what
is before you so you don't want to just
go around and and replace your affiliate
links with your own crappy products and
not a good version of it only replace
products that you can truly replace and
do it better the goal here is to make a
better experience for your audience if
you make a worse experience for them the
results are not going to be what you
as well as there's always gonna be
products that are better suited as an
affiliate product versus you creating
your own and just something to keep in
mind something like hosting like I'm not
gonna create a hosting company so I'm
gonna partner with somebody like
Bluehost who is a hosting company where
I can sell hosting packages also as said
before you can sell your services
whether you're a public speaker virtual
assistant freelance writer you can sell
all of these products and services on
your blog selling your own products is
the only true way to scale your blog and
this is how you take something from a
thousand dollars a month to ten thousand
dollars a month and do so passively do
so without actively constantly having to
work and trade hours for dollars okay at
this stage you've come a long way
started your blog you designed it well
you created awesome content you drove
traffic to the blog you collected email
subscribers you've been monetizing in a
variety of different ways and now you've
got kind of your blog set up you've made
your own courses made your own products
you've you've found your audience found
your voice found these things the next
part is actually a very fun part of
blogging and a step number ten scale and
optimize this is the really fun part
because really you've done a lot of the
hard work now your job is to just scale
what you do and again this is what makes
blogging such a different thing than
let's say going and working for somebody
going and working for somebody they're
gonna pay you let's say 50 grand a month
Wow fifty grand a month fifty grand a
year to do customer service right but
when you're blogging and creating your
own products and services just a few
tweaks here are there are getting a blog
post to go viral or are creating some
new content immediately raises up your
income and this is kind of a two-part
process I want to show you how it works
really quickly sales equals traffic
times conversion rate and I want to show
you how your conversion rate on your
sales page is 1% so for every thousand
visitors on your sales page you make 10
sales now let's say you add a few
testimonials to your sales page and
include a couple more and your email
sales funnel that bumps your conversion
rate to 2% which means that you have
just doubled your cells now a thousand
visitors is getting at 2 percent which
is 20 sales so you've just doubled your
income that's crazy now let's say you
start working on Google SEO as an
and are able to get an extra thousand
customers to your sales page that
doubles your sales page again because
times two percent equals forty sales
you've just quadrupled your income that
is the big difference between blogging
and going out and making 50 grand a
month working customer service it is a
giant leap because the amount of work
you do ends up reflecting much better on
the actual income that you make the
final piece on how to make money
blogging is to scale and to raise up
those conversion rates and here's some
of the main ways that you can do this
you can add in testimonials and prove
your page speed make changes to your
sales page make changes to your sales
funnel and a few other marketing changes
but those are the main ones this part of
making money blogging is really fun
because you can often see the changes
right in front of your eyes and it's
very cool to watch and that ladies and
gentlemen is the 10 step process for how
to make money blogging whoa we did it oh
all right let's summarize this and get
the data here point number one and we
start our blog the right way
number two we design our blog and make
it sexy number three we create the
content people need number four we get
traffic to our blog by focusing on one
to two traffic sources number five we
build an email list to build up those
lists of raving fans turn those
subscribers and those readers into
raving fans who actually love what we do
number six we learned the types of ways
to monetize number seven we monetize
with ads and sponsored posts number
eight we master affiliate marketing
number nine we make our own products and
services and number ten we scale and
optimize okay and the final section is
that you can click the link in the
description below what's down there is a
free eCourse it's a seven day thing on
how to start a blog start a successful
blog the right way the same sort of
formula that Lauren and I used to make a
hundred three thousand dollars our first
year blogging it's awesome there's like
seven video trainings they're full
articles there's tons of cool stuff in
there and it's free so feel free to
last thing and I plead with you please
if you found this video helpful send me
a what's up down there and the
in section say something speak up I want
to hear your voice I want to hear how
this helped you I want to hear how I can
improve these videos if you have any
questions please hit me down there we
respond to every comment that we get so
please hit us up we really appreciate it
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